A Sustainable Partnership: WELOVE Purple Hearts Club and Easydry
WELOVE Purple Hearts Club are thrilled to announce our exciting partnership with Easydry for 2025! This collaboration is all about innovation, sustainability, and professional excellence in the hairdressing industry. Together, we are embarking on a journey that embodies mutual support, shared values, and a steadfast commitment to empowering hair professionals across the UK.
Easydry: Pioneering Salon Sustainability
As leaders in biodegradable towel solutions, Easydry is dedicated to helping salons minimise waste, conserve resources, and enhance client experiences. Their certified sustainable products are expertly designed to streamline salon operations while meeting the growing demand for environmentally conscious practices.
Here’s why Easydry is an excellent partner for your salon:
Certified Sustainability: Easydry proudly holds B Corp, FSC, OK Compost, and Seedling certifications, showcasing their commitment to eco-friendly and ethically sourced products.
Cost Efficiency: Transitioning to Easydry towels allows salons to save time, money, and resources typically spent on traditional laundry systems.
Enhanced Hygiene: Their compostable towels guarantee a fresh and hygienic experience for clients, significantly reducing the risk of cross-contamination.
A Shared Vision for 2025
This partnership embodies the shared aspirations of WELOVE Purple Hearts Club and Easydry: to empower hair professionals, advance our industry, and protect our planet. Both organisations place a premium on sustainability, client safety, and the professional development of hair experts, making this collaboration a perfect match.
Anne Butterly, CEO of Easydry, emphasises the significance of our partnership:
“We are thrilled to support WELOVE Purple Hearts Club and their pioneering work in professional hair education and industry regulation. Easydry’s mission to create sustainable salons aligns perfectly with their vision of empowering hair pros and advocating for positive change. Together, we can make 2025 a landmark year for the hair industry.”
We have a special offer for all Purple Hearts Club members - 10% off any purchases plus free samples for use during our classes and some to take home! If you're a member and you haven't yet received your code please let in touch.
Find Easydry on the following socials:
Instagram: @loveeasydry
Facebook and TikTok: @easydry
X (Twitter): @easydryintl
Website: https://www.easydry.com/gb/
